Marketing Jurídico y Estrategia Archives

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Marketing Jurídico y Estrategia · Media

Miami to host leading general counsel forum for Latin America and Miami on 11 June

Foro Gerencias Legales Miami 2026 will be held on Thursday 11 June 2026 at Akerman’s offices in Miami, reinforcing the city’s position as a key hub for senior in-house legal leadership in the region.

22 May, 2026

Marketing Jurídico y Estrategia · Media

Foro Gerencias Legales arrives in Monterrey on 26 February 2026 with legal leaders from companies such as Ericsson, BMW, ArcelorMittal and CEMEX

Gericó Associates announces the Foro Gerencias Legales Monterrey 2026, to be held on 26 February at Tecnológico de Monterrey, with institutional support from Tecnológico de Monterrey and sponsorship from Akerman

13 January, 2026

Desarrollo de negocio innovador · Insights · Marketing Jurídico y Estrategia

The era of the Rainmaker lawyer: the new growth engine for law firms

The term rainmaker is commonly used in business to describe someone who consistently generates substantial revenue by attracting clients or unlocking new business opportunities. In the legal sector—especially in Anglo-American jurisdictions—this figure has long played a strategic role. However, in […]

21 May, 2025

Insights · Marketing Jurídico y Estrategia

What is a Rainmaker-and why your law firm needs one sooner rather than later?

What is a Rainmaker? We are living in the most competitive time in history in the legal sector. In this context, the term Rainmaker is more fashionable than ever. But it is not an empty label, but a profile with […]

19 May, 2025

"¿Será 2022 el año de inflexión para el sector legal?" a debate en el XII Foro Legal Latinoamericano - Gericó Associates - Marketing Jurídico, Comunicación Legal y Desarrollo de Negocio - Abogados España - Abogados Latinoamerica - LATAM

Marketing Jurídico y Estrategia · Media

Uría Menéndez, Baker McKenzie, Iberdrola, LALIGA, Linklaters, Dentons and Ceca Magán, among the winners of the Legal Marcom 2024 awards

200 professionals from the legal sector filled the Legal Marcom Awards held at the InterContinental Hotel in Madrid Íñigo del Val (A&O Shearman) and Luis Miranda (Miranda & Amado) recognised as lawyers with the best reputation in Spain and Latin […]

11 December, 2024

Gericó Associates - Blog - Marketing Jurídico, Comunicación Legal y Desarrollo de Negocio - Jandira Salgado - Abogados

Comunicación Legal y Gestión de la Reputación · Desarrollo de negocio innovador · Insights · Marketing Jurídico y Estrategia

The future of law firms: Are they ready for the generational revolution?

“An engaging legal services proposal should start with a clear description of the requested service. This demonstrates that you have understood the client’s specific needs and that you are prepared to address them directly.” In the vibrant changing landscape of […]

19 June, 2024

Comunicación Legal y Gestión de la Reputación · Desarrollo de negocio innovador · Insights · Marketing Jurídico y Estrategia

Why legal operations matter: How efficient legal management drives business value

“Legal Departments must have the right structure, talent and business partners to achieve their operational excellence objectives” Legal Departments face constant pressure from top management on several fronts, including delivering more results with limited resources, aligning with corporate strategies and […]

18 June, 2024

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